Post Graduate Program In Digital Marketing

Overview of the PG in Digital Marketing

Both seasoned marketers eager to learn the most recent digital marketing tactics and professionals wishing to establish a career in digital marketing can benefit from taking this course on digital marketing. The case studies and projects from Harvard Business School on Google and Facebook contribute to real-world experience.

Key Elements

  • PGP in Digital Marketing Certificate and Alumni Membership at Purdue University
  • faculty masterclasses at Purdue
  • Exam voucher for the Meta Certified Digital Marketing Associate exam, valued at US $99
  • Meta Blueprint Trainer's master classes and Ask Me Anything sessions
  • Case studies from Harvard Business School on Yahoo, Accor, Tripadvisor, etc.
  • 14+ course-end projects from industries across 5 areas
  • the Purdue Online MS in Communication program will accept six credits.
  • Mollie Spilman, Shane Snow, and Dorie Clark will be providing LevelUp sessions.
  • Facebook, Google Ads, and Analytics-aligned course

Advantages of Digital Marketing for PG

You can study the practical elements of SEO, SEM, web analytics, and social media marketing with the use of tools and real-world experience. Obtain a Purdue University diploma and a discount code for the FB Blueprint certification.

Combining Forces With Purdue University

  • Certificate of Post-Graduate Studies and Purdue Alumni Membership
  • master classes at Purdue taught by the best teachers
  • the Purdue Online MS in Communication program will accept six credits (once accepted)

In Partnership With Meta

  • Ask-Me-Anything sessions and master classes
  • Coupon for a free $99 Meta Digital Marketing Associate Blueprint
  • Learn the fundamentals of Facebook, Instagram, and Messenger advertising.


Bootcamp: an 8x more efficient method of education

  • online laboratories and practical, hands-on projects
  • Virtual classrooms that are life and have self-paced videos online
  • 24/7 instructional assistance and community forums for students
  • master seminars led by renowned industry figures and university faculty

Details about the Digital Marketing PGP

You will work on a range of case studies, assignments, and projects in this online marketing course that will boost your confidence as a digital marketer. You can launch your career in digital marketing and position yourself as an authority by studying the most in-demand techniques, methods, and technologies.

Skills Included

  • Optimization for search engines
  • Content Promotion
  • Google Analytics
  • Management and research of keywords
  • Management and Optimization of Websites
  • Management of URL
  • Lookup Psychology
  • Organization and Match Types for Keywords
  • keyword analysis
  • Superior Ad Features
  • Ad Expansions and Testing
  • Language Specification
  • Organization of Ad Groups and Campaigns
  • PPC approach
  • Using Social Media
  • Managing Online Reputation

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